Synopsis

Media Prima Berhad is a fully integrated media company that spans full range of media (TV, Radio, Newspaper, Outdoor Advertising, Content Production, and Digital/Online Media). A Malaysian conglomerate that operates Malaysia’s four leading namely TV3, Malaysia’s No. 1 television station in the country; TV9, popular amongst Young Fresh Mass Malays; as well as 8TV and ntv7, No.1 and No.2 leading channels for the Chinese and Urban demographics. TV3 was established in 1984 as Malaysia’s first free to air television network, and it has consistently retained its position as Malaysia’s No. 1 television channel and the most watched channel of the country. In total, Media Prima estimates that it reaches out to a daily audience of 24 million, across the country and beyond, from all ages and walks of life. The objective of visiting Media Prima is to provide exposure to the practicing engineers related to video broadcasting in Malaysia.